Hi, I'm Maryam
UX/UI Designer Based in Great Vancouver, Canada
I am a UX / UI designer with a strong foundation in human-centered design, human factors, design thinking and visual design, . Accessibility, simplicity, and user-centered problem solving process are my Core Values and mindset in design and practice.
Featured Projects
Happy Baby, Mobile App
UX/UI Study & Design | Mobile | 2021
Designing a high fidelity prototype for an app as part of the UX/UI Strategy course at BCIT.
Exploration:
UX Strategy | Information Architecture |
Competitive Analysis | Value Proposition Map | User Workflow |
Storyboards of key feature | Wireframing | Card Sorting | Prototyping
Happy Baby, Mobile App
Case Study, Usability Test | Mobile | 2021
This usability test was conducted to understand the current issues with Zara.com and how they could be improved upon in order to increase product sales and decrease the site’s bounce rate as part of the UX/UI Strategy course at BCIT.
Exploration:
Key Hypotheses | Goals |
System Usability Scale (SUS) | User Study
Key Takeaways & Recommendations | Solutions